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How To Think About Social Media
Social media has become the topic of the day. Lots of conversation about use of Facebook, Twitter, MySpace, YouTube and more. Seems like everyone is trying to figure out what to do, with high...
View ArticleIntroducing Facebook Places
Yesterday, Facebook introduced its latest feature – Places. Similar to Foursquare, Places is all about location; it allows users to share where they are with their friends, see who is near them and...
View ArticleGoogle Goggles Hits the iPhone
Exciting news for iPhone users – Google Goggles, the search engine’s mobile app that allows users to search by taking a picture, is now available for download. Originally launched for the Android, the...
View ArticleThe Power of Celebrity Tweets?
In honor of World AIDS Day, which was Wednesday, Dec. 1st, a group of tweet-tastic celebrities vowed to stay silent on their social networks until a total of a million dollars was raised for their...
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The birth, and potential death, of QR codes
QR (Quick Response) codes, those little square matrix bar codes that are showing up on marketing materials everywhere, were invented in 1994 by a Toyota subsidiary to track inventory. Their advantage...
View ArticleBringing MySpace Back….
In today’s top social media news, it was announced that News Corp. has sold MySpace to advertising network Specific Media for $35 million. That has to hurt since News Corp. paid a whopping $580...
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Why Did the Turtles Cross the Road? To Improve their Twitter Following.
Did you see the latest news on what stopped planes taking off from JFK airport yesterday… it was a pack of turtles and now they even have their own Twitter Turtle page. I guess this finally answers...
View ArticlePinteresting…
Like me, an ever-increasing number of people are discovering the joys of Pinterest. Since joining, I’ve pinned tons of delicious recipes to try, lots of cool DIY projects and entirely too many ideas...
View ArticleIf Money Can’t Buy Happiness…Can Twitter Followers?
As part of a new social media experiment, one lucky Twitter user will wake up one day to a million new followers. The “Twitterich” project seems simple enough – as soon as its handle (@1MillionRicher)...
View ArticlePinPointing
Holiday shopping just easier! If you’re stumped by someone on your gift list, check out this smart new app from Zappos. It leverages a Pinterest user’s data to suggest gift ideas that might be of...
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Bribery Gets You Everywhere
I’m a sucker for reality TV. Mostly shows that show life in a different field of work. I’m fascinated with different fields of work. The fishing industry, lumberjacks, fix ‘em up shows, really anything...
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Poor little birdy
Catching up on some American Dad on a Wednesday night after a long day at the office and I notice that Julie Hagerty is next up in Old Navy’s list of blast-du-past actors doing commercials for the...
View ArticleSocial Media Breakdown?
I recently read a story that talked about how people are not minding their manners online. Making comments online that they wouldn’t say to someone face to face. This got me thinking….is social media...
View ArticleMSI-produced Video Wins National Award for UPS!
The MSI PR team is excited to announce that the video we developed for UPS Road Code was named the winner of the 2013 International Corporate Citizenship Film Festival held at Boston College! A total...
View ArticleWhy Spotify Works
The nature of the music on the internet has changed a lot since the time you allegedly downloaded Eve’s Let Me Blow Ya Mind on Kazaa for free. Apple changed everything, as usual, when they showed the...
View ArticleSocial Media Campaign Brainstorming Step-by-Step
Hi! My name is Greg Miller, and I’m a Senior Social Media Manager here at MSI. I spend almost every waking hour doing, thinking about, or explaining Social Media, and even I know I still have a lot...
View ArticleSocial Media Content Creation Check List
Hi again! So in my last post I gave you some tips about how you can generate a concept for your social media campaign. By now, I’m sure you’ve thought up a brilliant idea that is going to get you...
View ArticleHow To: Measure Social Media Success
There is no official right answer for this. It all has to be based on your individual goals, but you know I have to put my two cents in about how we measure success. Below is a quick run-down on some...
View ArticleA Visit to North by Northeast
As social and PR team leads for the company, Maureen and I traveled to Toronto for the North by Northeast Festival. We were excited to represent MSI and engage with many movers and shakers that show up...
View ArticleI discover emerging technology at parties
My #firstpost on Vine https://t.co/25GzA5NWFQ — Poor Lister (@PoorLister) June 27, 2013 Aye, I am on the cutting edge of 40. I appreciate new technology, but I’m usually late to the game, so cut me...
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